Cable / Satellite

Where The Eyeballs Are

Are the "Top Attentive Shows" a new metric that advertisers -- and broadcast TV execs -- should take seriously?

Quality, Size Matter For ‘Next-Gen TV’ Buyers

Television has the opportunity to win back its once-central role in the home by getting smarter
Erwin Krasnow

The Road Map For Potential Foreign Investors

This column from two noted D.C. attorneys provides a road map for taking advantage of the current regulatory climate

Here’s A Horrible Contest For You To Ignore

'Radio on its worst day couldn't come up with the abomination that one of the nation's biggest supermarket chains dreamed up'

Strategic Planning: Critical To Sales Success

“Failing to plan is planning to fail.” So, set a date today for your spring 2017 sales strategy meetin
Google

YouTube Gears Up For MRC Audit

In an Agency Blog, the digital ad dollar dominator explained that the audit was all a part of "building trust and increasing transparency"

Is Snapchat Your Next Content Creator?

Snap is doing something very intriguing with a major pay-TV network. Here's why it could be of high interest to you.

How Not To Harm Your Company’s Privates

Why use an NDA? “A dean of the Washington communications bar” and a media financial consultant explain the benefits
Fred Jacobs

Can Command Technology Help Radio In The Home?

Beyond the car, radio faces a problem. It's one that Jacobs Media president and founder Fred Jacobs continues to see

Is Your Station App All That?

A newly released study finds that retaining App users over time continues to be a major challenge for App marketers

Reforming The FCC: From Engineering To Ecosystems

In this writer's view, the economics and engineering bureaus would concentrate on analysis.
Facebook

Why Facebook’s MRC Audit Is Another Threat

MRC accreditation, original content creation led by a former MTV exec are the latest moves regarding

Why Digital Trust Issues Are A Radio Win

Third-party verification can’t come too soon to digital media, a new study says. Should Radio sales teams be beaming?
Erwin Krasnow

The Life and Death of Minority Tax Certificates

Given the renewed discussion on the topic seen across D.C. this week, we revisit thoughts from a top Inside-The-Beltway attorney

A ‘Happy’ Birthday For Telecom Act?

Layton has plenty to say about "net neutrality." So do leaders at TechFreedom and Tech Knowledge

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