Enabling Voice In The Smart Home For Radio

In the smart home, voice will serve as a prime differentiator in the user experience. A new Parks Associates white paper presents market strategies for long term success in the voice technology market. Among the key topics: New opportunities for voice in connected products. This is information all radio industry C-Suiters need now.

Walmart’s Journey To Transform Its Partners, Programs and People

Tony Rogers is a white guy, raised in Texas in the 1970s and 1980s. He's a son, brother, husband, and uncle. He's also a master of attracting multicultural consumers, as SVP/CMO for Walmart. Rogers could also be you, and all it takes is moving on a path that combines both a rational and emotional perspective on consumer attraction — it's a route that uses the name of a popular band at many a radio station today: The Head and the Heart.

The ‘Broadcast Deal Myths Debunked’ Podcast: Episode 8

Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer have created a special podcast series exclusively for RBR+TVBR members based on a series of articles centered on the topic “Broadcast Deal Myths Debunked.” In this eighth podcast installment, Ferber and Krasnow discuss the belief among some that they can bank on 100% leveraged purchases.
ATA / American Television Alliance

Why Cable TV Companies Don’t Want To Pay For ATSC 3.0

If you thought the war of words between multichannel video programming distributors (MVPDS) and TV broadcasters over retransmission fee agreements gone bad was fierce, wait until you see what the cable companies and their chief lobbying groups have cooked up now, says Radio + Television Business Report Editor-in-Chief Adam R Jacobson, who pens this Media Information Bureau column dedicated to the next-generation TV standard. While it's being heralded as a huge technological advancement and money maker for broadcast TV companies, it's becoming clear to Jacobson that cable TV's vast empire of providers simply don't want to pay for progress
Gavel

Items Found Along The ‘Mock’ Inspection Trail

Media Information Bureau featured columnist Ken Benner is back with an essay that recalls his inspection of a tiny noncommercial radio station that aired a resounding rendition of The Star Spangled Banner every day at Noon. The reason why raised some questions regarding station funding, and thus the station's Public File. Here's the story, which might apply to your own station or one in your market.

The ‘Broadcast Deal Myths Debunked’ Podcast: Episode 6

Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer have created a special podcast series exclusively for RBR+TVBR members based on a series of articles centered on the topic “Broadcast Deal Myths Debunked.” In this sixth podcast installment, Ferber and Krasnow discuss what happens behind the mic, and in the offices and hallways of a broadcast station. Is a station's culture "perishable"? It's a hot topic, and Krasnow has some answers you may want to know.

Radio: The Best Place To Heal, And Digest

As the world learned of the most horrific mass shooting in U.S. history on Monday, radio stations across North America excelled in providing a venue for comfort, healing, and discussion. Among these stations is Beasley Broadcast Group's Country KCYE-FM "102.7 The Coyote" in Las Vegas, which saw one of its own talent describing his experience fleeing the scene late Sunday while also taking calls from emotional listeners on-air.

The ‘Broadcast Deal Myths Debunked’ Podcast: Comparable Sales Stats

Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer are featured in this third exclusive RBR+TVBR podcast on the myths of broadcast media transactions. Today's topic: "You Can Rely Solely on Comparable Sales To Establish Value"

The ‘Broadcast Deal Myths Debunked’ Podcast: ‘It’s Not Negotiable’

Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer have created a special podcast series exclusively for RBR+TVBR members based on a series of articles centered on the topic "Broadcast Deal Myths Debunked." In this second episode, Ferber and Krasnow discuss the following topic: "It's Not Negotiable."

RBR+TVBR INFOCUS: vCreative Revs Up Expansion To TV

After more than a decade of providing cloud-based ad management technology to radio broadcasting companies, vCreative is nearing the launch of a similar platform for broadcast TV stations. The company's founder, Jinny Laderer, shared her thoughts on ad scheduling and how it can still get fouled up. It's why she's convinced TV can benefit from the tool she developed with her husband in the early 2000s, and we're pleased to offer this post-Irma encore for the benefit of all RBR+TVBR readers.

Could This Format Bring Bigger ROI To Radio Owners?

What can radio broadcasting companies learn from the waning weeks of a sizzling summer? With the release of Nielsen’s portable people meter (PPM) ratings for August 2017, one thing stands out for those looking to perhaps increase sales revenue. Whether you should "Walk This Way" or follow "Her Strut," one format may be a dollar delivery engine for your group.

Broadcast Deal Myths: An Exclusive RBR+TVBR Podcast Series

Broadcast Deal Myths have long been a popular Media Information Bureau topic with RBR+TVBR readers, thanks to the insight and analysis offered in a clear, concise manner by Garvey Schubert Barer attorney Erwin G. Krasnow and DEFcom Advisors CEO Doug Ferber. Krasnow and Ferber have now developed an exclusive podcast series focused on the myths often tied to transactions, and we are pleased to offer the first in the series exclusively to RBR+TVBR subscribers.

In Case Of Emergency: Reacting To ‘The Flood of the Century’

In February 2010, as part of our coverage of Valerie Geller's series "In Case of Emergency," we offered a hypothetical scenario of what were to happen if the Flood of the Century arrived at your radio stations, and at your community. As new horrors unfold in Beaumont, Texas, which Thursday afternoon lost its water supply, we are pleased to offer from the RBR+TVBR archives this column on what to do when the worst shows up on your doorstep.

What The FCC Says To Do If You’re Knocked Off The Air

On a day when a total eclipse of the sun commanded the attention of Americans across the U.S., it reminded us of what could happen if a station were to suddenly go dark, due to a powerful act of Mother Nature that suddenly silences a transmitter. We ventured into the RBR+TVBR archives to provide you with a great column from Cavell, Mertz & Associates President Garrison Cavell, who reminds everyone in the C-Suite of the one thing they shouldn't forget after paying for those building repairs, equipment parts, and the replacement equipment.

Ways To Capitalize On The Future, Courtesy of Pandora

Thanks to steady population growth, increased educational attainment and "a strong inclination toward entrepreneurialism," what's been labeled by many as the "New American Mainstream" is greatly impacting not only broadcast media, but key advertisers. It's one reason why one of the biggest challengers to AM and FM radio, Pandora Media, drafted a 22-page White Paper that provides a primer on why reaching the multicultural consumer is so vital for marketers.