Consumer Retail & TV

While broadcast TV companies in the U.S. are apt to share that viewership of free-to-air stations remains strong thanks to local content and live programming, the situation across the U.K. appears to be much bleaker for the BBC and the private broadcast companies operating TV stations in the British Isles.

A new study, “Passing the Gender Equality Vibe Check with Gen Z: From Truth to Trust,” reveals Gen Z’s openness to non-binary and fluid identities and the influence of media on perspectives.

Pay-TV subscribers across the U.S. are growing increasingly satisfied with over-the-top streaming TV services vs. traditional cable TV. But, a trio of associated J.D. Power studies released Thursday (9/28) indicate they also are spending nearly an hour more a week watching regularly scheduled television programming than they did two years ago.

There's been a surge of major streaming services into the consumer video market. With this has come a "multi-billion dollar" expansion of original content creation ... and an increase in M&A activity among broadcast companies. These are the integral themes of Ooyala's State of the Broadcast Industry report for 2019.

As of May 2018, some 16 million homes are considered "OTA." That number is on the rise, and as consumers look for more on-demand and cost-effective options, there's been a resurgence in this type of TV household. A new report from Nielsen is designed to "to really grasp this trend."

Introduction to the Sitcom programming report Three fourths of all Americans watch a sitcom on at least an occasional basis. But the core audience consists...

According to a new study conducted by Jacobs Media Strategies and jācapps, in partnership with Sonic Ai, a significant percentage of respondents over the age of 12 that have internet access plan to purchase a voice-controlled smart speaker, such as an Amazon Echo or Google Home device, during the 2017 holiday season. Is your radio station giving any away as a cume-building promotion?

In late January 2020, the National Association of Television Program Executives (NATPE) successfully staged its NATPE Miami conference. Even as concerns over the COVID-19 virus grew across Asia, there was little worry that a pandemic would sweep across North America. Now, two years later, NATPE Miami is back. And, it will very much be an in-person event.

Crime has long been a staple of prime time TV, and it still is. It is a big audience program type, making it a perfect vehicle for products and services that are used by just about everybody

Following a recent change of residence, our editor-in-chief invested in a $21 digital TV antenna and hooked it up to a television set in his home office. What was the result? He says it's best to perhaps stick with a MVPD if you truly want the TV service everyone deserves -- or, at least an vMVPD.

The growth of live and on-demand streaming video content in the U.S. is well-documented. But, just how many consumers are consuming this content via an internet-powered delivery platform? A newly released research study says that, among all of its respondents, a majority are streaming content at least once a week via a smart TV or external streaming device.

While many of us postulate the wide-ranging effect ATSC 3.0 and 5G will have on the broadcast media industry, we rarely actively plan for it until that change is upon us. A group led by Magid; FOX; and 20th Television; in tandem with the Council for Research Excellence; aims to do just that. 

If you thought the COVID-19 pandemic would halt, or reverse, cord-cutting trends for MVPDs, think again. While 40% of Americans still pay for cable services, a shift in viewing habits and streaming services is leading more consumers to say no to cable TV.

Attention, broadcast media and spot cable TV sellers: "Traditional TV ads alone miss an opportunity to surprise and delight across the entire streamers' journey outside the traditional ad break." That proclamation comes courtesy of MAGNA's "MAGNA Media Trials" and one of the streaming video industry's biggest brands.

A newly released research report finds that one in four U.S. homes will have an HDR TV by 2020.