Insurance Category Remains Hot For Cable Nets

Insurance is a hot category, and GEICO, Liberty Mutual, Allstate and Progressive are all among the top cable TV advertisers....

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AudioHQ Inks Triton Rep Deal

With the arrangement, AudioHQ will assume all audio advertising inventory operations and service delivery in the U.S....

TritonDigital

Facebook Videos, Now On Your TV

Individuals with an iOS-powered device can now stream Facebook videos through Apple TV or Google Chromecast. ...

Facebook

Automotive Dealers Dash Back

In the Media Monitors TV Spot Ten last week, GEICO barely held onto #1 with 18,406 spots...

Media-Monitors1

Vistaprint & ZipRecruiter Love Radio

In last week’s Media Monitors Radio Spot Ten, The Home Depot stayed at #1 with 43,263 spots...

Media-Monitors1

Hispanic Ad Industry Voice Calls For ‘Recalibration’

Hispanic ad agency association AHAA seeks to address TV, digital measurement and precision of Hispanic data....

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For Advertisers, Broadcast Media Remains A Must

Katz Media Group’s Stacey Schulman speaks with RBR + TVBR about the continued importance of radio and TV to advertisers...

Stacey-Lynn-Schulman

Fox News Weathers the Storms, Continues Success

It seemed as though, for Fox, 2016 was going to be most remembered as the year of scandals...

FOX News

The Future Of Traditional Advertising

In March 2012, Audio Graphics president Ken Dardis was stunned by a JC Penney ad he heard on Pandora. Has radio reacted yet?...

ken-dardis

How Voice-Activated Ads May Rev Up Streaming

Don’t think those “click the banner now” ads on your stations' audio streams work? Here’s a solution that could work wonders ...

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Apple Vs. Samsung: No Contest On Radio Spots

Data for the 12-month period ending Sept. 30 shows one company dominated the other with use of spot radio...

samsung

Tide Hits Top Ten

In last week’s Media Monitors TV Spot Ten, GEICO remained on top with 18,778 spots...

Media-Monitors1

Home Depot Delivers Again

In the Media Monitors Radio Spot Ten, The Home Depot was back at #1 last week with 56,168 spots...

Media-Monitors1

AdLarge, Marketron Pact On Programmatic

Marketron CEO Jeff Haley tells RBR + TVBR that the new programmatic platform will come either in Q4 2016 or in early '17...

Marketron

Videa Brings Programmatic Platform To TV

The first supply-side programmatic platform "built by broadcasters for broadcasters" has been launched ...

videa