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When was the last time you did a personal brand inventory? Veteran PR pro and "Zoom expert" Rosemary Ravinal believes the start of a new year is a perfect time to review your professional and personal social media profiles, e-mail signature, how you dress and how you introduce yourself to others. "Plus, your verbal and non-verbal communication are among the many assets that are uniquely yours," she advises.

The Media Rating Council has announced which of its members have been appointed to serve on the MRC's Executive committee, each taking two-year terms that commenced on January 1.

A new report finds that, as the TV industry shifts to a multi-currency marketplace, the primary perceived benefit is improved integration of cross-platform inventory to better enable transacting and counting of all ad delivery and audiences across all forms of viewing. However, lack of collaboration, new demands on systems, and process changes are creating roadblocks in the transition.

The "Elevating Women in Audio: MIW & Luminate Mentorship" sees the MIWs teaming up with Luminate, the company with the technology powering the Billboard music charts. The mentorship represents the fifth year in a row MIW and Luminate are collaborating on the program designed specifically for women in music programming.

Fox, NBCUniversal, Paramount, TelevisaUnivision, Warner Bros. Discovery, OpenAP and the VAB have announced the formation of a U.S. Joint Industry Committee (JIC) on premium video currency. The JIC will serve as a way to align and scale premium video standards for cross-platform currency and fund key data initiatives to accelerate measurement innovation.

Ad spend is growing, but at a slower pace. WARC’s latest forecast, released this week, removes $90 billion of growth potential for 2022 and 2023.  Why? "Digital media owners are likely to fight harder for ad revenue growth – and, increasingly, will compete with one another for ad dollars."

How different are adults aged 18-24 compared to teenagers between 13 and 17 when it comes to their passion and desire for TV content?  According to data from Horowitz Research, there's a big behavioral gap, with young adults in "Generation Z" making TV "increasingly relevant as the cohort matures."

How did the final week of 2022 shape up for Spot Cable and for Spot Television? For those in the MVPD world, HBO Max reigns supreme in a big way. But, new efforts at No. 2 and No. 3 are worth noticing as the latest Media Monitors Spot Ten Cable report is now available.

Established in 1987, the NAB Crystal Radio Awards bring national recognition to radio stations for their year-round commitment to serving communities. A panel of judges representing the broadcast industry and community service organizations will review applications and select 50 finalists and 10 winners.

The 70th Scripps Howard Awards, one of the nation’s key American journalism competitions, is now accepting entries for journalism and storytelling produced in 2022. The entry window closes February 5.

Chris Fleming has become known across the radio industry as the EVP of El Dorado Broadcasters, with stations in the High Desert of Southern California and in Yuma, Ariz. He's also an author, and has now released an audiobook which Fleming describes as "a collection of techniques, real-life examples, and cautionary tales from today’s business climate."

You've just had a great meeting with a local direct client. The last words you heard from the client were, “That sounds great. I think we can do this." Then, there's silence. What happened? Here's what sales consultant Paul Weyland has to say on the matter.

Are you a woman that's curious about what it takes to advance to sales leadership roles and what these roles entail? A forthcoming TVB webinar offers the opportunity to hear from female sales managers about their current jobs and how they got there.

As 2022 comes to an end, the inevitable predictions on what will likely transpire over the next 12 months have surfaced. That said, executives at TransUnion chimed in on what they're seeing across streaming, audio, Connected TV, and AVOD. It's worth a read.

In this fresh InFOCUS Podcast, presented by dot.FM — released just in time for CES 2023 attendees — Benztown's Dave "Chachi" Denes shares details on what he believes are the tech trends and gadgetry that will truly impact Radio in 2023 and beyond. LISTEN HERE