Burger Wars on the Radio

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Media-Monitors1by Dwight Douglas, Media Monitors


In the Media Monitors Radio Spot Ten last week, GEICO was #1 again with 38,113 spots. Burger King catapulted from #13 to #2 with 29,626 spots, while McDonald’s moved up to #3 airing 27,447 ads. MetroPCS pushed up to #4 with 23,069 spots and H&R Block ballooned up to #5 running 22,574 spots. AutoZone was #6 with 22,393 spots and iHeartRadio rested at #7 with 22,097 announcements. O’Reilly Auto Parts slid to #8 with 19,924 spots and Quicken Loans landed on #9 with 19,601 spots. NAPA soared from #21 to #10 with 18,453 spots.

Radio-2016-Feb29-Mar6