Viacom: An ‘Incredible Company’ With ‘Clear Issues’

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While it is fair to say there are challenges, Robert Bakish, acting President & CEO at Viacom, is excited about what lies ahead — and believes he can make the company as strong as it can be.


That will come with or without a reunification with CBS Corp., Bakish allued to during an afternoon keynote Q&A held Monday at the 44th annual UBS Global Media and Communications Conference in New York.

Bakish remarked at “just what an incredible company Viacom is,” and sees substantial opportunity in OTT distribution for a collection of brands “that some would kill for.”

The comments came as Bakish made a change in Viacom’s EVP ranks, with a new head of global content distribution named by the interim CEO.


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