Ad spending trending upward

By on Dec, 8 2014 with Comments 0

Zenith Optimedia2015 global advertising will grow at a slightly slower pace than it did in 2014, primarily due to being an off-year for the Olympics and US elections, but will show more robust growth with both events return in 2016, according to ZenithOptimedia.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)

About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

Comments are closed.