A look at local TV spot placement from BP

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Media Monitors, the leader in broadcast and cable monitoring, released a list of all the spots that were caught on the TV stations they monitor in June up to Noon ET 6/30. As you can see, they are running more of an overall PR approach on TV. The radio was heavily concentrated in the Gulf Coast area, but the TV appears to be more global. And of course, there is good reason they are running the most spots in Washington, DC. See the list here:


BP TV Markets June 2010 Spot Count
Washington, DC 331
Tampa-St. Petersburg 254
Boston 242
New Orleans 225
New York 187
Seattle 187
Miami 186
Providence 186
San Antonio 186
West Palm Beach 185
Charlotte 184
Cincinnati 184
Dayton 184
Denver 184
Minneapolis 184
Nashville 184
Orlando 184
Philadelphia 184
Phoenix 184
Raleigh-Durham 184
Sacramento 184
San Diego 184
St. Louis 184
Cleveland 183
Columbus, OH 183
Hartford 183
Houston 183
San Francisco 183
Portland, OR 182
Dallas 181
Milwaukee 181
Austin 180
Chicago 179
Los Angeles 179
Norfolk 179
Indianapolis 177
Kansas City 176
Detroit 175
Baltimore 171
Salt Lake City 170
Pittsburgh 161
Atlanta 151